Here's what the company is saying about the product:
Smudge Free? Totally!
6H Black, Bold + Smudge Resistant
Colossal Intensity + Colossal Wear for Colossal Striking Eyes
The deepest black pigments + unique tip deliver the blackest black shine ever. Color glides on smooth and so intense!
Never before 6H of smudge resistant wear. Our exclusive color fix formula guarantees intense color results that won't smudge, budge or fade. No more touch ups.
The ultimate in care with a combination of 5 caring ingredients. Formula enriched with Vitamin E soothes the eyes.
Priced at: INR 150/-
* I am using my regular kaajal as of now...I do hope that Maybelline comes out with this in some other shade than black as well, my two favs being green and blue. May be then I'll go for the Maybelline kajal. Till then, let me know if you have used it already.
- Debolina Raja Gupta